Tag: B2B

WINM has announced that it has recently partnered with Business Environments (BE) Furniture of Parsippany New Jersey to redesign their website, increase their web presence rankings and implement a digital brand marketing program for the organization. The new BE Furniture website can be viewed at be https://www.befurniture.com/.

BE Furniture is a leading national provider of office furniture and office interior design services. From trendy executive office designs to collaborative modern office furniture, BE Furniture can transform your modest office space into a modern state-of-the-art functional workspace . BE Furniture also is a GSA Advantage vendor, and a Small Business Administration (SBA) certified 8(a) vendor in the State of New York and the State of New Jersey, making office furniture procurement easy for government clients.

WINM Marketing Program For BE Furniture

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WINM was engaged to do the web design and implementation, as well as provide all the copywriting and SEO operations for the new business initiative. WINM reviewed and did extensive background research on the office furniture industry as well as the current trends in modern office furniture and collaborative workspaces to come up with the visual concept of the new BE Furniture website.

As a result of Detailed Search Term analysis across the U.S., WINM created SEO optimized page content catering to the unique service offering of the BE Furniture brand. These include:

The marketing program that WINM has implemented for BE Furniture includes organic Search Engine Optimization, content marketing and Social Media advertising. WINM’s SEO Program will also produce quality blog, graphic, social media and video content to syndicate on external web properties including TumblrWordPressWeebly and Blogspot in addition to several other WINM proprietary content distribution platforms.

Call WINM for a Digital Branding Overview

For those looking to see what a truly personalized marketing solution looks like, why not give WINM a call today?

 

WSI has announced that it has recently partnered with Tri-Tech Energy of Montville New Jersey to redesign their website, increase their web presence rankings and implement a digital brand marketing program for the organization. The new website can be viewed at be https://www.tritechenergy.com/.

Tri-Tech Energy is one of New Jersey’s largest commercial HVAC and mechanical services companies, serving NJ for over 30 years. Tri-Tech provides 24/7 maintenance and support for some of the largest apartments, office buildings, hotels, and resorts in the state, while also servicing local businesses and complex residential installations.

WSI Marketing Program For Tri-Tech Energy

WSI was engaged to do the web design and implementation, as well as provide all the copywriting and SEO operations for the new business initiative. WSI reviewed and did extensive background research on the office furniture industry as well as the current trends in modern office furniture and collaborative workspaces to come up with the visual concept of the new BE Furniture website.

As a result of detailed search term analysis across the state of NJ, WSI created SEO optimized page content catering to the unique service offering of Tri-Tech Energy. These include content for:

The marketing program that WSI has implemented for Tri-Tech Energy includes organic Search Engine Optimization, content marketing and Social Media advertising. WSI’s SEO Program will also produce quality blog, graphic, social media and video content to syndicate on external web properties including Tumblr, WordPress, Weebly and Blogspot in addition to several other WSI proprietary content distribution platforms.

Call WSI for a Digital Branding Overview

For those looking to see what a truly personalized marketing solution looks like, please call the WIN Marketing Group today for a free consultation.

 

In its continuing mission to bring the “Abundant Life” to New Jersey’s senior citizens, United Methodist Communities at The Shores in Ocean City New Jersey, has partnered with WSI to deliver website management, Search Engine Marketing, and content development services. The goal is to enhance brand recognition for The Shores in southern NJ and drive awareness of UMC’s unique offering in the Assisted Living Community marketplace around the state.  (https://theshores.umcommunities.org)

WSI had developed the rebranded website and consulted on the design and development of the ongoing online marketing program, which is focused on SEO and statewide brand recognition.  New marketing initiatives include both paid search and organic search optimization, custom content creation, and ongoing paid advertising initiatives for the Community.

Marketing United Methodist Communities At The Shores

As long-standing experts in the digital marketing associated with assisted living and senior care services across the country, WSI has helped dozens of local assisted living facilities and nursing homes find new clients in their local area’s. Key to the rise in occupancy attributed to WSI efforts, is both the increase in visibility and the compelling content produced by WSI that understands the unique selling proposition of the brand. Crafting this messaging and bringing out the best UMC has to offer has been instrumental to creating a sales funnel through their digital properties that exceeded all previous attempts at digital marketing.

To market Assisted Living at The Shores, all unique services and aspects of the facility must be analyzed and presented. This coupled with a deep understanding of the types of clients that use or influence the use of assisted living, and their buying journey, allows us to craft content and programs that keep the brand in the right places, in the right way, at the right time.

WSI markets independently all of the senior care services available at the shores including Alzheimer’s and memory care, hospice care, respite care, rehabilitation and nursing home services in New Jersey.

The WSI Assisted Living Marketing Model

WSI Brand development services for this client includes advanced SEO services as part of its “Semantic Mapping” approach to on-page SEO.  With this approach a comprehensive study of local product demand is conducted and mapped into a strategic architecture for the company website and all company web properties.  Quality Blog, graphic and video content is created and syndicated on external web properties including Tumblr, WordPress and BlogSpot in addition to dozens of other social media and content hubs.

WSI’s Elite Regional Branding program is comprehensive.  By carefully customizing this content strategy through on-page and off-page activities, WSI has achieved amazing results through a highly conservative approach that has proved resistant to changes in Google’s search algorithm’s and even improved client visibility as less reputable SEO approaches cause competitors to disappear from Search Engine Visibility.

For further details on WSI’s capabilities and strategies around the marketing of assisted living communities, or more generally around SEO, SEM, Paid Search, and content programs, please contact us for a free analysis and consultation.