Are you looking for marketing help to keep your senior community at high occupancy? The move-in funnel is all important but it takes so many different elements to sustain it. Today’s seniors want more than just services, they want a built-in lifestyle and security, while keeping close to family. With decades of experience marketing senior housing and services of all types, we will find your unique selling proposition, and present it in the most compelling possible way using all the tools at our disposal, both old and new. WIN Marketing has decades of experience here that make all the difference.
Win Marketing specializes in marketing towards many care models, services and communities.
We have ample experience providing and consulting top tier marketing tailored to each company. A few care models we serve are:
Assisted Living
Nursing Homes
Long Term Care
Independent Living
Over-55 Communities
Memory Care Services
In-Home Care Services
Home Health Services
Geriatric Health Care Providers
Industry Expertise
Motivate and reinvigorate your leads through data-driven methods and authentic, thought-provoking messaging and design. Storytellers at heart, our team of experts will help you paint a brilliant picture of the possibilities of senior living that produces results and inspires action. We provide an array of services:
SEO
PP Management
Google Analytics
Social Media Advertising / Management
Branding & Design
Website Design / Management
Ready to Ignite Your Growth
Win Marketing’s senior living marketing experts can develop the right digital marketing strategy to expand your senior living clientele.
Frequently Asked Questions
Is a brand-new website required to market my assisted living facility?
No. If your existing website is on WordPress and works well, we can work on it. If your assisted living website isn’t on WordPress, we’ll be more than happy to facilitate the migration from any platform. WordPress is the ideal content management system (CMS) for digital marketing because it’s easy to use, completely customizable, and SEO-friendly.
What if your assisted living website has plenty of room for improvements or an overhaul? Fortunately, Win Marketing has an incredible web design team that will not only create a visually striking website but has solid SEO foundations as well. This means a website with fast-loading pages, high-quality content, well-formatted URLs, and a search engine-friendly structure. Furthermore, we can ensure your site works flawlessly for both mobile and desktop.
Whether you require a minor site update or a complete overhaul, our web design team can work with you, even if you have a current in-house team.
How long before we can see the results of my marketing campaign?
The only correct answer is: it depends!
Digital marketing is not a one-time thing and not just an overnight process. It involves long-term planning of strategies and execution, which means your organization must be ready to invest time and resources. Any digital marketing agency that promises quick fixes and faster results is more likely to use black hat techniques that will get your website penalized by search engines.
With that said, Win Marketing always sets performance-based goals for all clients in three months. Therefore, even if there is no significant development in your campaign, you’ll know exactly what we’re doing, why we’re doing it, and the expected results. As the client, you’ll always have access to roadmaps, and reports, so you always stay on top of your marketing campaign.
The actual time frames will depend on the services you need. For instance, PPC management will likely yield results within 90 days. Meanwhile, a comprehensive SEO plan will take six months to a year before you start to see meaningful results.
How long before we can see the results of my marketing campaign?
Sure, we can.
Win Marketing is a full-service digital marketing agency composed of numerous expert teams that can handle all facets of your marketing campaign. We’re the top assisted senior living marketing agency for senior care and have helped many of the biggest names in the assisted living arena. We have the tools, expertise, and experience to help grow your assisted living facility beyond your growth targets.
Think of Win Marketing as your one-stop shop for digital marketing services. From SEO to paid search management to conversion rate optimization, our performance-driven campaigns will increase your facility’s patient base and help more senior individuals and their families. Even if you already have an in-house marketing team, we can make it work by being your partner consultant.
Will Win Marketing handle all of my assisted facility’s marketing needs?
Nothing weighs down your marketing budget more than inefficient PPC campaigns. Cardinal will restructure your PPC account at a high level, building a foundation that takes advantage of the Google Smart Bidding features.
Since most assisted senior living facilities serve their local communities, we will employ a PPC geographic strategy that targets the local regions while taking on national brands that also bid in the space. This way, we can drive more high-quality leads to your website and reclaim prospective admits that are being lost to national competitors.
Not only will Cardinal help your PPC campaign drive more relevant leads, but it will cut down the cost per acquisition (CPA). Learn more about our Google advertising budget optimization best practices.
What People are Saying:
“Well-informed expert with great results...”
“Win Marketing advised us on SEO considerations, a very important perspective when building or redesigning a website and once launched, taught us how to make small changes on our own. Although we have completed the launch, they continue to support us with practical advice, analysis, reviews, updates, strategy, and more. ”
Jan C.
Corporate Director of Marketing
United Methodist Communities
“Great Organization”
“The team is wonderful to work with, creative, flexible and have provided us with wonderful ideas and are very responsive.”
Stacey W.
C.O.O
The Jewish Community Housing Corporation
In a world where you need to grab one’s attention immediately before losing it, video is a great solution for exposure. Win Marketing specializes in video production, editing and advertising. There are many solutions we can discovering when using video, from utilizing platforms such YouTube, Instagram, Facebook, and so much more. Take a look at a few creative pieces Win Marketing has produced within the Senior Living Marketing.
Pick the agency that wins every time. Our marketing successes are attributed to each of our team members, who are truly well-versed in their respective fields. When you have professionals in SEO, content, design and strategy on your side, there’s no way your business can lose.
So, what are you waiting for?
Fill out the form below with details about your business and someone from our team will reach back out to you as soon as possible.